Well, sometimes the owner will get to know you well enough to just let you look through it. My boss actually gives a free Previews to the guys who have a regular comic file. There's only a few that want it though - most just hear of series they want to read and ask her to put it on their lists. Other times they just look through the store copy, although usually they want to check to see if a certain figurine or comic book is coming out.
Well, sometimes the owner will get to know you well enough to just let you look through it. My boss actually gives a free Previews to the guys who have a regular comic file. There's only a few that want it though - most just hear of series they want to read and ask her to put it on their lists. Other times they just look through the store copy, although usually they want to check to see if a certain figurine or comic book is coming out.
Most of the other people who use the mail pre-order service I use buy their very own copy of Previews every month. Some of them even collect all the catalogs because they are OCD comic collectors.
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In the back of my mind I knew that.
The American comics industry is so broken.