If I was forced to, I'd buy ads on whichever site had a demographic of visitors who were likely to enjoy GeekNights. I would also only advertise on a site that I personally felt was a good site worth visiting, and not someone just trying to make money without working.
I already stated that you have whittled down the list of sites to these ten. ALL of them have exactly what you are looking for and the only factor that makes them different is the Page Rank.
They all have the same traffic, but varying pageranks. Alright, I'll take the site with the lower pagerank, regardless of cost. Here is why.
The site with the higher page rank most likely has a higher percentage of its traffic from people who are coming in from Google. The odds of these random people seriously considering the ads on the site and paying attention to them is pretty low. They are looking for a specific piece of information and moving on. The site with lower page rank, but the same traffic, has a higher percentage of users who are devoted. They trust the site they are visiting, they revisit it often on purpose. They post comments, they read comments, they care. These people will look at the ads on the site, and consider them to be a serious endorsement by the people who run the site. They are much more likely to come and listen to a show and seriously pay attention to our site than people clicking around randomly from a search engine.
Page Rank has nothing to do with the amount of traffic Google sends to a site. Page Rank is a number Google assigns to a site to show how authoritative Google thinks the site is. Scale is exponential in nature so a PR 2 site is ten times as authoritative than a PR 1 site.
SERPS (Search Engine Ranking) is not the same thing as Page Rank. A site can be the top link that shows up on Google but have a very low Page Rank. Example: Google search for TNRO (a bad stock from China) lists a PR1 blog as the second item in the list.
You keep adding things when I have already stated that all things (except Page Rank) are equal.
Also, traffic that comes from Google has the highest conversion rate because these are people who are actively looking for something. If your advertising matches the content on the site they WILL click through to you. This is why product review sites make such huge amounts of money. If you are searching for HDTVs and you find a review for a TV you like (and the review is favorable) you have a very high chance of clicking the aff link in the review and buying the product.
Well, normally a link to my site from a high page rank site would help out more than a link from a low page rank site to my site. However, Google is smart. A link from an ad is effectively a nofollow link. Therefore, I would buy ads on the cheapest site. Otherwise the decision is arbitrary because all the factors that matter are equal.
Well, normally a link to my site from a high page rank site would help out more than a link from a low page rank site to my site. However, Google is smart. A link from an ad is effectively a nofollow link. Therefore, I would buy ads on the cheapest site. Otherwise the decision is arbitrary because all the factors that matter are equal.
Not necessarily. There are many high Page Rank sites with almost no traffic. There are also (more so now) low Page Rank sites with tons of traffic. Traffic has no relation at all with Page Rank.
Buying a link on a high Page Rank site (assuming it is not no_follow) will help you gain Page Rank but it will do nothing for traffic, which is what you would want. You only have $1K to spend so buying links for the purposes of SEO/Page Rank makes no sense unless you are engaged in long term link purchases.
I ask again:
What if each site costs $100 per month?
What if each site costs ((PR*$100)+100) per month?
PS: Don't get sidetracked into thinking you are buying *links*, you are buying advertising, different ball game than buying links.
With all the limitations you've put on the decision, it's completely arbitrary. All the sites are awesome sites with equal traffic, great communities in the right demographic. I would just get the cheapest.
With all the limitations you've put on the decision, it's completely arbitrary. All the sites are awesome sites with equal traffic, great communities in the right demographic. I would just get the cheapest.
Exactly my point! All things being equal Page Rank should not even be a factor, yet it is. This is why I want to see Page Rank go away or become a Google internal-only metric. Many ad buyers will look at PR and think that the PR9 site is one thousand times better than the PR3 site. While they would be willing to pay $10K a month for an add on the PR9 site you would be lucky to get $1K for the same ad on the PR3 site.
When I look at sites such as IGN and 1up I consider them as being about equal with probably a ton of audience crossover. I would expect advertising rates to be comparable on both sites no matter what their Page Rank. I do not know either sites page view metric or other factors but I would expect any advertising cost variance to be based on readership and NOT what Google thinks of the site. A site that says, "our ads cost more because we have high Page Rank" deserves to get slapped down to a PR of zero because they are clearly using PR as a basis to price their ads and this falls more under link buying than ad buying.
These are the same people who will buy the super fast RAM that no motherboard can support.
Exactly my point! All things being equal Page Rank should not even be a factor, yet it is. This is why I want to see Page Rank go away or become a Google internal-only metric. Many ad buyers will look at PR and think that the PR9 site is one thousand times better than the PR3 site. While they would be willing to pay $10K a month for an add on the PR9 site you would be lucky to get $1K for the same ad on the PR3 site.
The thing you are missing is that all other things are not equal. They are only all equal in your world of unrealistic hypothetical assumptions. Spam sites like yours just trying to make money have much lower page ranks than sites people actually use like Digg. Real and truly useful sites like Wikipedia, or sites with large communities like Penny Arcade, have much higher page ranks than Joe's blog covered with ads. Page rank is no be-all end-all metric of what is right and wrong. But for the most part good sites have higher page ranks and shit sites have shit page ranks. The page rank system helps Google search to be actual useful and not a steaming pile of shit like they were in the pre-Google days. If a side effect of it means that scumbags can't make more money, I think that's just a good thing.
I know of one practical use of TinyURL: There are some compatibility problems between mail clients that can break up long URLs with a line break, and you have to copy and paste a bit to make the link work. When sending long links to mailing lists where you don't know the computer literacy level of the recipients, I think it's a nice gesture to add a TinyURL in addition to the full length link.
Wow and I thought this would be people talking about old internet stuff. Like those "TOP INTERNET LINKS!!!" magazines. There was a short lived business model. Or perhaps how the lack of good search drove many non techy people to think AOL was the internet. Not a single mention of my favorite protocol NNTP. I found Dejanews.com back in the day, then I figured out it was Usenet. There is a show topic for you, and RFC's that's another one (but everyone would fall asleep). Most of the time I would go to newsgroups for things I was interested in, that was a great way to find and share web sites.
I noticed the first two posts about it were my answers for good uses of tinyurls
a lot of podcasters who twitter post the tinyurl links to their blog posts for resent episodes when they release them and I also use to use them for forum signitures...but recently I have just been having one or two links so I haven't had a use for them.
Could you show me how to make a link for the following URL?
http://www.animenewsnetwork.com/news/2007-11-06/poll-miyazaki-is-no.2-in-representing-japan's-culture
It's from this entry. I tried copying the link from the source (verbatim), and this is what happens.
Could you show me how to make a link for the following URL?http://www.animenewsnetwork.com/news/2007-11-06/poll-miyazaki-is-no.2-in-representing-japan's-cultureIt's fromthis entry. I tried copying the link from the source (verbatim), andthis is what happens.
I didn't use the buttons. I used straight HTML. This should work. Results in this: This should work. It seems to be stripping my "href" value, and it seems to only do it for me. Bizarre.
Comments
The site with the higher page rank most likely has a higher percentage of its traffic from people who are coming in from Google. The odds of these random people seriously considering the ads on the site and paying attention to them is pretty low. They are looking for a specific piece of information and moving on. The site with lower page rank, but the same traffic, has a higher percentage of users who are devoted. They trust the site they are visiting, they revisit it often on purpose. They post comments, they read comments, they care. These people will look at the ads on the site, and consider them to be a serious endorsement by the people who run the site. They are much more likely to come and listen to a show and seriously pay attention to our site than people clicking around randomly from a search engine.
SERPS (Search Engine Ranking) is not the same thing as Page Rank. A site can be the top link that shows up on Google but have a very low Page Rank. Example: Google search for TNRO (a bad stock from China) lists a PR1 blog as the second item in the list.
You keep adding things when I have already stated that all things (except Page Rank) are equal.
Also, traffic that comes from Google has the highest conversion rate because these are people who are actively looking for something. If your advertising matches the content on the site they WILL click through to you. This is why product review sites make such huge amounts of money. If you are searching for HDTVs and you find a review for a TV you like (and the review is favorable) you have a very high chance of clicking the aff link in the review and buying the product.
Buying a link on a high Page Rank site (assuming it is not no_follow) will help you gain Page Rank but it will do nothing for traffic, which is what you would want. You only have $1K to spend so buying links for the purposes of SEO/Page Rank makes no sense unless you are engaged in long term link purchases.
I ask again:
What if each site costs $100 per month?
What if each site costs ((PR*$100)+100) per month?
PS: Don't get sidetracked into thinking you are buying *links*, you are buying advertising, different ball game than buying links.
When I look at sites such as IGN and 1up I consider them as being about equal with probably a ton of audience crossover. I would expect advertising rates to be comparable on both sites no matter what their Page Rank. I do not know either sites page view metric or other factors but I would expect any advertising cost variance to be based on readership and NOT what Google thinks of the site. A site that says, "our ads cost more because we have high Page Rank" deserves to get slapped down to a PR of zero because they are clearly using PR as a basis to price their ads and this falls more under link buying than ad buying.
These are the same people who will buy the super fast RAM that no motherboard can support.
Do you consider serebii.net a crap site? They are only PR4 with a super low Alexa.
When are you going to get it through your skull that Page Rank and how you rate in Google search are two totally different things???
I know of one practical use of TinyURL: There are some compatibility problems between mail clients that can break up long URLs with a line break, and you have to copy and paste a bit to make the link work. When sending long links to mailing lists where you don't know the computer literacy level of the recipients, I think it's a nice gesture to add a TinyURL in addition to the full length link.
a lot of podcasters who twitter post the tinyurl links to their blog posts for resent episodes when they release them and I also use to use them for forum signitures...but recently I have just been having one or two links so I haven't had a use for them.
http://www.animenewsnetwork.com/news/2007-11-06/poll-miyazaki-is-no.2-in-representing-japan's-culture
It's from this entry. I tried copying the link from the source (verbatim), and this is what happens.
EDIT: And it does. I wonder if it only breaks if you use the buttons on the top. It's <a href="http://www.animenewsnetwork.com/news/2007-11-06/poll-miyazaki-is-no.2-in-representing-japan's-culture"> This should work.</a>
<a href="http://www.animenewsnetwork.com/news/2007-11-06/poll-miyazaki-is-no.2-in-representing-japan's-culture">Like This</a>EDIT: It doesn't break if you use the button; that's how I made it.
Ah, I would not have thought of that. Excellent call.